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Lotus Connections Drives Innovative Product Development at Global Telecommunications Firm

Title: BPF for WebSphere Subject: Customer Preso Brief Author: Brian Chaput Last modified by: IBM_USER Created Date: 9/27/2005 1:31:18 AM Document presentation format
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Title: Lotus Connections Drives Innovative Product Development at Global Telecommunications Firm 1 Lotus Connections Drives Innovative Product Development at Global Telecommunications Firm 2 Customer Information
  • Global Telecommunications Provider
  • 60,000 employees
  • 50 million subscribers
  • Personal and Business Services
  • Wireless
  • Local phone
  • Long distance
  • 3 Customer Challenges
  • Need to improve customer retention
  • Battling intense competition from nimble competition
  • Mobile Virtual Network Operators
  • VOIP Providers
  • How can they generate more revenue by increasing cell phone use?
  • Need a faster way to develop and evaluate new services concepts
  • 4 Solution Innovation Factory Using Partner and Customer Communities Participants 62 of executives surveyed cite collaboration as an important driver of innovation RD Magazine, 2005 Employees Partners Customers Social Networking Continuous feedback Communities Trial Commercial Launch Ideation Innovation Factory Collaboration Community Tools Self Service Portal
  • Forums
  • Feeds
  • Metrics
  • Wiki
  • Jams
  • Thinkplace
  • Social Bookmarking
  • Communities
  • Activities
  • Persona
  • Blog Server
  • Discovery Serendipity Omnifind
  • Unstructured data
  • Service catalogs
  • Directory/Experts
  • 5 Business Value
  • Increase the number and quality of ideas for new telcom services
  • Accelerate the evaluation of new service concepts and therefore be faster to market
  • Grow market share and revenue through differentiated services that have been verified by customer communities
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